Jun 23, 2011 - Uncategorized    2 Comments

Money is history…

At first there were barter and gifts. Then the commodity money came in. Then some of my great ancestors created some standardized coinage. Lately we are using bills and banknotes and even more recently plastic money has become the norm.

Time for a change in the history of money. After all, the modern economic system doesn’t seem to work perfectly. So, what’s next?

Pay with a Tweet - Case Study - OMG version from Leif on Vimeo.

Pay with a Tweet is a new form of payment! A social form of currency based on a simple idea: ” the value of people talking about your product is sometimes higher than the money you would get for it.”  In simple terms, Pay with a Tweet gives people the opportunity to sell their work i.e. a book teaser, a music demo, a coupon by just asking you to share the news in your personal twitter or facebook network.

The idea has been already awarded in Cannes Lions and seems to start becoming a trend. It was about time for social media to start proving their economic value I suppose…

  • Thanos

    Interesting but… the whole idea is to make money out of “not making money and spreading the word” only initially. Clever individuals nevertheless… and a great marketing tool!

  • http://www.kyriakoszannikos.com/ Kyriakos Zannikos

    Hi Thanos, and thanks for your comment. Agree with you – It’s more about saving (promotion) money. But there’s still some value created through this.